Our Blog

The great experience of your project development starts when you have a team following processes.
With 10 years of experience, 2000+ clients and a 100 people team of in house web experts,
we take pride in developing solutions by following these processes.

How Landing Pages Can Improve Pay-Per-Click Performance

by admin

Whether you advertise on Google, Bing or Yahoo, landing pages will play an integral role in the success of your pay-per-click (PPC) campaign. Most marketers redirect their paid traffic to a dedicated landing page, but a staggering 44% still opt to send traffic to their business’s home page. Although it is possible to run a… Read More »

How Google AdWords Can Impact Your Business

by admin

Google AdWords is a useful marketing tool that can deliver exceptional results quickly and affordably. It is no secret that Google owns the world’s largest advertising platform, but it also facilitates more than 70% of all search queries globally. This level of engagement makes Google an attractive platform to market on, as businesses can tap… Read More »

The Changes in Search Engine Market Share Research

by admin

Market share research is an important determinant of how popular a company is, as well as how successful they are. The basic formula for determining what percentage of the market they dominate is as follows; the unit sales of that company is multiplied by 100 and divided by the total market sales. This method of… Read More »

The Power of Social Media Marketing

by admin

Social media marketing is marketing on social platforms such as Facebook, Instagram, LinkedIn, Twitter, and more. In recent years, social media marketing has gone from unknown, to crucial for successful marketing tactics. Marketing on social media is crucial due to the enormous amount of users available to be reached with powerful marketing techniques. Unlike Search… Read More »

Why You Should Optimize Your Website For Mobile

by admin

The need to build mobile websites has never been as important as it is today. When Google modified its search ranking algorithm to favor mobile-friendly websites, we all knew the web development landscape would change entirely; however, trends in mobile search and traffic have exposed the greater impact mobile-unfriendly websites can have on businesses. Google… Read More »

A Basic Understanding of Search Engine Optimization (SEO)

by admin

Search engine optimization (SEO) is a valuable, long-term approach to directing organic traffic to your website. By understanding what search engines – like Google, Bing, and Yahoo – use to rank websites, you can better identify ways of improving your position in the search results page and drive additional traffic to your site at no… Read More »

The Power and Reliability of Email Marketing

by admin

Email marketing has always been a powerful and reliable way for marketers to engage with customers and build business. But in recent years, email marketing has taken a backseat to newer, more attractive approaches like social media and search engine marketing. Trends in user behavior and social media suggest that this shift in approach is… Read More »